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Earthgrown

 

Earthgrown

Earthgrown is Walmart’s first sustainable wine brand. Every part of the package is carefully sourced and fully recyclable and the wine itself is sustainably grown in Paso Robles, CA.

The intention was to create an earthy, botanical, simplistic design that felt
natural and sustainable.

You can find Earthgrown at Walmart!
https://www.walmart.com/cp/earthgrown/7337758
https://www.earthgrownwine.com/

Photography by William Blanco.
Design and Project Management by Sara Wilkins.
Design and Art Direction by Talya Ratusnik.

 
 
 

promotional poster

 

side saddle in store mockup

 

process | color and varietal standout options